From October 21-25, members of the Foyle Food Group sales team will form part of the Agriculture and Horticulture Development Board’s (AHDB) Beef and Lamb stand at SIAL, where our proudly British and Irish beef will be displayed alongside some of the finest products from across the UK.

Events like SIAL are a great opportunity for us to showcase our products and to connect with our customers. This year we are particularly looking forward to meeting clients from far-flung markets such as China as they make the long journey to Europe to see, taste and smell the gastronomic delights our corner of the earth has to offer.

For 2018 we’re excited to bring along chilled samples of our superb new Blackmoran Angus retail packs, as well as some of the bone in and out cuts that have been proving extremely popular with our Asian customers.

Of course, there will also be lots of live cooking demonstrations and a chef on hand to prepare samples throughout the day. When in France, it would be rude not to partake in a glass of wine to wash it all down – so if you’re planning a visit to this year’s SIAL exhibition, make sure to stop by and have a chat with the Foyle team! You’ll find us in Hall 6, Stand F214 – we look forward to seeing you there.